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64篇 您的检索式：作者名="Unnava"

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	题名	作者	年代	出处	被引量
1	Spillover of Negative Information on Brand Alliances显示文摘	Nicole L. Votola H. Rao Unnava	2006	Journal of Consumer Psychology2006，，2：	3
2	Spillover of Negative Information on Brand Alliances显示文摘	VOTOLA N L UNNAVA H R	2006	Journal of Consumer Psychology2006，16，2：	1
3	Spillover of Nega- tive Information on Brand Alliances显示文摘	VOTOLA N L UNNAVA H R	2006	Journal of Consumer Psychology2006，16，2：	1
4	Consumer Response to Negative Publicity:The Moderating Role in Commitment显示文摘	Ahluwalia R Bumkrant R E Unnava H R	2000	Journal of Marketing Research2000，37，2：	1
5	Consumer Response to Negative Publicity: The Moderating Role of Commitment 显示文摘	Ahluwalia R Bumkrant R E Unnava H R	2000	Journal of Market- ing Research2000，37，2：	1
6	The Moderating Role of Commitment on the Spillover Effect of Marketing Communications 显示文摘	Ahluwalia R Unnava H R Burnkrant R E	2001	Journal of Marketing Research2001，38，4：	1
7	Spillover of Negative Information on Brand Alliances 显示文摘	VOTOLA N L UNNAVA H R	2006	Journal of Consumer Psychology2006，16，2：	1
8	Spillover of Negative Information on Brand Alliances 显示文摘	VOTOLATO N L UNNAVA H R	2006	Journal of Consumer Psychology2006，16，2：	1
9	Consumer re- sponse to negative publicity: the moderating role of commit- ment 显示文摘	Ahluwalia R Burnkrant R E Unnava H R	2000	Journal of marketing research2000，37，2：	1
10	Consumer response to negative publicity:The moderating role of commitment显示文摘	AHLUWALIA R BURNKRANT H E UNNAVA H R	2000	Journal of Marketing Research2000，37，2：	1
11	Consumer Response to Negative Publicity: The Moderating Role of Commitment 显示文摘	Rohini Ahluwalia Robert E Burnkrant H Rao Unnava	2000	Journal of Marketing Research2000，37，2：	1
12	Spillover of Negative Information on Brand Alliances 显示文摘	VOTOLATO N L UNNAVA H R	2006	Journal of Consumer Psychology2006，16，2：	1
13	Spillover of Negative Infor-mation on Brand Alliances 显示文摘	Nicole L Votolato H Rao Unnava	2006	Journal of Consumer Psychol-ogy2006，16，2：	1
14	Consumer Response to Negative Publicity: The Moderating Role of Commitment显示文摘	AHLUWALIA R BURNKRANT R E UNNAVA H R	2000	Journal of Marketing Research2000，37，5：	1
15	Consumer Response to Negative Publicity:The Moderating Role of Commitment显示文摘	AHLUWALIA R BURNKRANT R E UNNAVA H R	2000	Journal of Marketing Research2000，37，2：	1
16	Consumer response to negative publicity: the moderating role of commitment 显示文摘	Ahluwalia R Burnkrant R E Unnava H R	2000	Journal of Marketing Research2000，37，2：	1
17	The Moderating Role of Commitment on the Spillover Effect of Marketing Communications 显示文摘	Ahluwalia R Unnava H R Burnkrant R E	2001	Journal of Marketing Research2001，38，4：	1
18	Consumer response to negative publicity:The moderating role of commitment显示文摘	Ahluwalia Rohini Robert E Burnkrant and H Rao Unnava	2000	Journal of Marketing Research2000，37，5：	1
19	The Moderating Role of Commitment on the Spillover Effect of Marketing Communications显示文摘	Ahluwalia R Unnava H R Burnkrant R E	2001	Journal of Marketing Research2001，38，4：	1
20	The Moderating Effect of Brand Commitment on the Evaluation of Competitive Brand 显示文摘	Raju S Unnava H R Montgomery N V	2009	Journal of Advertising2009，38，2：	1

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