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653篇 您的检索式:期刊名="Journal of Consumer Psychology"
    题名 作者 年代 出处 被引量
1Spillover of Negative Information on Brand Alliances显示文摘Nicole L. Votola H. Rao Unnava 2006Journal of Consumer Psychology2006,,2:3
2Effects of Brand Local and Nonlocal Origin on Consumer Attitudes in Developing Countries显示文摘Rajeev Batra Venkatram Ramaswamy Dana L. Alden Jan-Benedict E.M. Steenkamp S. Ramachander 2000Journal of Consumer Psychology2000,,2:3
3Brand Equity as a Signaling Phenomenon显示文摘Tülin Erdem Joffre Swait 1998Journal of Consumer Psychology1998,,2:2
4The Effect of Corporate Social Responsibility (CSR) Activities on Companies With Bad Reputations显示文摘Yeosun Yoon Zeynep Gürhan-Canli Norbert Schwarz 2006Journal of Consumer Psychology2006,,4:2
5Brands as intentional agents framework: How perceived intentions and ability can map brand perception显示文摘Nicolas Kervyn Susan T. Fiske Chris Malone 2012Journal of Consumer Psychology2012,,2:2
6Brand Personality Structures in the United States and Korea: Common and Culture-Specific Factors显示文摘Yongjun Sung Spencer F. Tinkham 2005Journal of Consumer Psychology2005,,4:2
7Construal Levels and Psychological Distance: Effects on Representation, Prediction, Evaluation, and Behavior显示文摘Yaacov Trope Nira Liberman Cheryl Wakslak 2007Journal of Consumer Psychology2007,,2:2
8The universality of warmth and competence: A response to brands as intentional agents显示文摘Aronté Marie Bennett Ronald Paul Hill 2012Journal of Consumer Psychology2012,,2:2
9Brands as relationship partners: Warmth, competence, and in-between显示文摘Susan Fournier Claudio Alvarez 2012Journal of Consumer Psychology2012,,2:2
10The consumer psychology of brands显示文摘Bernd Schmitt 2011Journal of Consumer Psychology2011,,1:2
11The Ties That Bind: Measuring the Strength of Consumers’ Emotional Attachments to Brands显示文摘Matthew Thomson Deborah J. MacInnis C. Whan Park 2005Journal of Consumer Psychology2005,,1:2
12Narrative Processing: Building Consumer Connections to Brands显示文摘Jennifer Edson Escalas 2004Journal of Consumer Psychology2004,,1:2
13You Are What They Eat: The Influence of Reference Groups on Consumers’ Connections to Brands显示文摘Jennifer Edson Escalas James R. Bettman 2003Journal of Consumer Psychology2003,,3:2
14Consumer response to brand extensions: Construal level as a moderator of the importance of perceived fit显示文摘Hakkyun Kim Deborah Roedder John 2008Journal of Consumer Psychology2008,,2:2
15Construal Levels and Psychological Distance: Effects on Representation, Prediction, Evaluation, and Behavior显示文摘Yaacov Trope Nira Liberman Cheryl Wakslak 2007Journal of Consumer Psychology2007,,2:2
16Effects of Brand Local and Nonlocal Origin on Consumer Attitudes in Developing Countries显示文摘Rajeev Batra Venkatram Ramaswamy Dana L. Alden Jan-Benedict E.M. Steenkamp S. Ramachander 2000Journal of Consumer Psychology2000,,2:2
17Coping with non-purchase: Managing the stress of inaction regret显示文摘Vanessa M. Patrick Matthew P. Lancellotti Gustavo Demello 2009Journal of Consumer Psychology2009,,3:2
18A Theory of Regret Regulation 1.0显示文摘Marcel Zeelenberg Rik Pieters 2007Journal of Consumer Psychology2007,,1:2
19A Theory of Regret Regulation 1.0显示文摘Marcel Zeelenberg Rik Pieters 2007Journal of Consumer Psychology2007,,1:2
20Comparative Advertising:Effects of Structural Alignability on Target Brand Evaluations显示文摘Zhang Shi Frank R Kardes Maria L Cronley 2002Journal of Consumer Psychology2002,12,4:1
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